HALO TOP POPS

Halo Top fans, the healthy ice cream brand has a Valentine's Day gift for you: popsicles! Halo Top Pops, the brand's new low-cal product, are rolling out this month in four flavors. To try one for free, New Yorkers can head to Grand Central Terminal on Valentine's Day, where Halo Top is giving out 30,000 free bars.

Client: Halo Top

Art Direction: Samantha Garchik

Design: Matty Cadiz / Mo Newman / Cara Gafner

Social / Digital: Mo Newman / Cara Gafner

Photography: Historic Hudson Studio